More and more stakeholders in the Saguenay–Lac-Saint-Jean region are committing to responsible tourism. Eco-friendly accommodations, short supply chains, community initiatives, and the protection of natural environments make the region a fertile ground for stories about sustainable practices, innovative projects, and shared values.
Here, women and men are shaping a more human, local, and respectful model of tourism offering a rich landscape of stories waiting to be told.
Between land and nature
Saguenay–Lac-Saint-Jean also stands out for the vitality of its producers and processors certified under the Zone Boréale label : a guarantee of authenticity and proximity. Ferme TournevenT, Auberge Aventure Rose-des-Vents, L’Orée des Champs, and Les Jardins de Sophie share a common vision: one of food rooted in the land, where each product tells a story of craftsmanship, soil, and passion. From field to table, these businesses cultivate quality, sustainability, and regional pride, while actively contributing to the promotion of the boreal identity.
 
                        
                    
                 
                        
                    
                Raising awareness differently
The Zoo sauvage de Saint-Félicien is innovating with its Boreal Train, allowing visitors to observe wildlife without disturbing it : a model of environmental education.
At Nomade Quad, the forest is discovered in a new light : electric quad rides, wild herb infusions, and workshops on local flora. It’s a gentle approach that blends learning, well-being, and a deep connection with nature
Rediscovering balance
At Champ Libre, life slows down: forest bathing, wellness experiences, and inspiring silence invite visitors to reconnect with themselves and the land.
At Parc Aventures Cap Jaseux, nature is experienced without artifice, in a place where respect and wonder coexist in harmony.
At Village Vacances Petit-Saguenay, every action matters: here, the well-being of the local community guides every decision, from sustainable development to welcoming travelers.
 
                        
                    
                Innovate for tommorow
With Carbone Boréal, the region has equipped itself with a greenhouse gas (GHG) calculation and offsetting tool, a first in Québec, encouraging visitors and businesses to measure their impact and take meaningful action
 
            
             
            
             
            
             
            
            